Say hello to Yadah!
Yadah is a new Korean skincare who recently entered Malaysia. It claims to use natural and botanical products, specially targeted at teenagers and young adults.
The first impression I got was : Wow, this is really young! Almost looking too young for me. It has a total of about 10 products in the range, ranging from skin care and body care such as handcream and shampoo.
The skin care is a really basic one without any treatment for the concerns. Again, young skin shouldn’t have much to deal with other than acne.
Featuring a young girl named ‘Yadah’ and her pet alien called ‘Yom Yom’ (which looks like a plastic bag to me), the designs are really cute and definitely more eye catching than other fellow brands like Skinfood or Etude House.
As shown in the picture above, it’s their range of products: BB cream, hand cream, facial mists, toner, emulsion, facial wash & shampoo.
And oh they have really cute pouches with a couple of brush slots at the side. I picked up one myself too because it was just irresistible ><
“Yadah is a range of botanical skincare products for teens and young adults formulated with natural plant extracts like essential oils, floral water, barks and traditional herbs etc. that works in perfect harmony with the skin. The gentle yet effective formulas are 100% free from artificial colouring, preservatives, mineral oil, and sulphate and do not contain animal extracts of any kind. They are most suitable for young skin as this particular age range have more tender skin that is more vulnerable to harsh chemicals.
Price: Bubble Deep Cleanser 150ml/RM49
Gently washes away impurities and excess sebum including make-up without stripping off the skin’s natural moisture. Bubble formula deep cleanses thoroughly into the pores.
I have been using this cleanser for a while and I quite like the citrusy scent and it cleanses quite well. It can be doubled as removing light makeup. It’s dispensed into form so it saves you the hassle of lathering. However, this can be drying if you have very dry skin.
Price : Natural Shampoo 400ml/RM45 & 250ml/RM35
Helps soothe sensitive and irritated scalp. Delicately cleanses and purifies scalp without drying out the scalp leaving hair smelling naturally fresh and clean.
I am not sure how should I feel towards this shampoo. It claims to be natural, and it does feel natural. It’s a basic shampoo for normal hair without targeting concerns like greasy scalp or thinning hair.
If you have oily hair, your scalp might turn greasy after just a few hours. Therefore, I reserve this shampoo for night use or on the weekends. You will need a conditioner too.
Price: Vitamin Toner 80ml/RM49
Enriched with organic Opuntia Ficus to soothe and hydrate the skin. Specially formulated with orange and lemon extracts filled with vitamins to help refresh, tone and brighten the skin. Fruit extracts aid to eliminate excess sebum on the skin hence it refreshes the skin naturally.
Has a gel texture, feels cooling and refreshing upon contact with skin. Suitable for combination and oily skin. Non-comedogenic, oil-free and irritant-free.
I picked up this bottle because I quite like the gel texture. It’s a toner with orange and lemon extract, but I find it more hydrating than the regular toners. However, I am wary to use it in the day, I am not sure if it will increase the sun sensitivity. It’s definitely safe to use at night though. They have a Vitamin Emulsion in the range which I find it to be too light for my dry skin.
Yadah is a range of affordable skincare/bodycare line with nothing more than RM50. It’s suitable for young skin without much concerns. It makes adorable gifts too! Unfortunately, that’s about it. Yadah doesn’t carry any anti-acne range for now, which I find it rather strange. Perhaps the Korean teens don’t have to deal with much acne. I am afraid this will not be suitable for the mature skin with concerns such fine lines and dehydration. Even I do need intensive hydration treatment at age below 30. I can’t imagine what I will have to use in the coming years.
If you need to pick up a thing or two as a gift – try the cactus mist or hand cream!
Price: Below RM50
Availability: Stage counters and selected Sasa outlets